TikTok Hashtag Tips for Doctors and Medical Practices
As a healthcare provider, there are many strict doctor-patient rules that you have to adhere to, at all times.
However, that doesn’t mean that you can or shouldn’t be using TikTok as both a fun and engaging tool to help promote and grow your medical practice.
So, for doctors, nurses, and other healthcare practitioners out there ready to tackle using this trendy social platform, we’ve put together the following guide on using TikTok hashtags effectively to increase the reach of your content.
Let’s get to it!
Basic Hashtag Strategies For Doctors
Using hashtags is important for a couple of reasons.
For starters, they help TikTok’s algorithm understand the context of your posts and know when to show it to its users.
But on top of that, they also make it easier for the platform’s users to search for and explore similar content, which, in turn, can also help your TikTok videos reach a broader audience than solely those who already follow you.
With that said, the TikTOk hashtags you use must always be relevant and at least somewhat descriptive of the video content you’re posting.
Using irrelevant hashtags will cause your content to appear spammy to your potential audience.
Using Branded Hashtags
Branded hashtags are simply hashtags uniquely relevant to your brand or the products or services you provide.
Using branded hashtags can help your viewers associate your content with your brand, or in this case, your medical practice. But at the same time, using branded hashtags will also make it easier for your followers to view all of your related content from a single click.
For instance, as a medical practice, let’s say that you’ve recently launched a series of short TikTok videos on the harmful effects of smoking and how to get help to quit.
In this case, you might opt to use a branded hashtag, such as #QuitSmokingWithDrJohn or something else of that same nature, on all of the videos you publish.
This way, when a TikTok user watches one of your videos, they’ll easily have the option to click on your hashtag, which will allow them to browse and explore all of the videos you’ve created on smoking cessation.
Analyzing The Competition
To find hashtags that are highly popular and still relevant to the type of services that you provide, it’s never a bad idea to take a look at your competitors to see what they’re doing that could work for you.
Of course, you certainly don’t want to copy them, but it’s still good to keep an eye on what others are currently doing, which you can then use to generate hashtag and content ideas for your own practice.
For example, when you look at @nursekala, with over 56K followers and well over half a million likes, it’s easy to see why taking a few notes from a pro might benefit your practice.
Using The 25 Most Popular Doctor Hashtags to Copy & Paste
While you’re always going to want to use hashtags that are relevant and descriptive of your content, it’s also a good idea to mix them up with some of the industry’s most popular hashtags.
Below, we’ve outlined a short list of some of the most-used hashtags for doctors and medical practices. However, make sure to get creative, use hashtags in a fun and engaging way, and you’ll easily be able to reach a bigger audience than ever before.
#doctors #doctor #medicine #medical #covid #nurses #health #healthcare #hospital #nurse #coronavirus #surgery #medicalstudent #mbbs #neet #medschool #medstudent #medico #surgeon #doctorsofinstagram #stayhome #medicalschool #love #corona #medlife #pharmacy #anatomy #india #staysafe #bhfyp